May 2021 Product Updates

May 30, 2021 | 2 minutes read
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Report an Issue, Order Tracking, Item Reviews & More…

See what’s new in this update

Report an Issue on Prepaid Balance or Transfer Funds

Need help with your Prepaid Balance or Transfer Funds details? Simply tap on the “Help” button, then select your issue from the list provided or choose “Other” to type your issue and tell us what happened, for immediate assistance.

Report an Issue on Messaging

For assistance with any challenge at the Messaging section of your account, just tap “Report an Issue” at the bottom right and let us know what happened, for immediate assistance.

Report an Issue on Payment History

Receive immediate response on Payment History details as required by simply tapping on the “More button” under “History of Payment”, then select “Report an Issue” to share your concern.

Mobile Money Verification on Web Checkout

Customers can now verify their mobile money numbers during payment with just a one-time verification pin, and receive verification prompt to complete their payment process.

Bank Card Verification on Web Checkout

New and existing card users are now required to provide their bank card details if they have already been verified by Visa, to confirm verification and receive a one-time pin to complete the payment process.

Add Card on Hubtel Pay

Customers can also add their cards as a wallet on Hubtel Pay by linking it to their numbers after the payment process.

Item Varieties

Customers can now select different options of the same item as they prefer, for items with different options available.

Item Extras

An item could have other “Add-ons” that sweeten the deal which can now be added to orders when adding items to cart.

Improved Search

Search suggestions now makes it easier to get preferred search details on items.

Item Reviews

Customers can now post reviews or share feedback on orders and delivery with photos.

Order Tracking

Tracking now includes updates at every stage of the delivery process. From order placement, pickup to delivery.

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3 Ghanaian FinTechs Build Ghana.GOV to Block State Revenue Leakages

May 7, 2021 | 4 minutes read
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Three leading Ghanaian FinTech companies, Hubtel, ExpressPay and IT Consortium, have built Government’s maiden fully-integrated payments processing and settlements platform, Ghana.GOV to ensure efficiency in government services and revenue collection.

The online platform, commissioned by the Office of the Vice President in collaboration with the Ministries of Finance and of Communication, is a major step in the pursuit of the government’s vision of digitizing the economy and modernizing the way Government pays its bills, collects fees and charges for the benefit of all citizens, residents and visitors.

Hubtel, ExpressPay and IT Consortium are all local financial technology (FinTech) companies with many years of experience in providing digital payments and settlements among many other services to financial institutions, corporate organization, retail merchants, telcos, media organizations, utility service providers, schools and many more with high efficiency.

They each run platforms that, for instance, enable Ghanaians to easily pay utility bills digitally, either with mobile money, other digital wallets, or with their bank account.

They therefore designed the Ghana.GOV platform to enable all Ministries, Departments and Agencies (MDAs) and Metropolitan, Municipal and District Assemblies (MMDAs) to also provide services to the public, take and make payments on a digital platform.

In effect, Ghana.GOV, which is yet to be launched, is intended to be a digital services and revenue collection platform for the public sector, created to provide a single point of access to Government of Ghana services.

The homepage of the Ghana.GOV site indicate the public can access services from state institutions categorized under Passport Office, Ghana Revenue Authority, Ghana Immigration Services, Births, Deaths and Marriages, as well as Police, Justice and Safety.

Other categories are on the portal are Social Services and Welfares, Health and Food Services, Energy and Petroleum, as well as Driving and Transportation. So when a visitor clicks on any of the categories, they will be directed to the respective institutions for service.

The services the portal seeks to deliver include processing of all payments and transfers (both electronic and cash) against predefined service flows of each MDA and MMDA, as well as managing post-payment workflow, customer notification, feedback and service ratings.

This, according to information available to TechGH24, will enable the Government of Ghana fulfil its ultimate goal of creating a cash-lite economy.

Block the leakage

But a key rationale for creating the Ghana.GOV platform is to cure the inefficiencies in Government’s domestic revenue collection, particularly MMDA collections, which leads to huge revenue losses every year.

For instance, the 2017 Auditor-General’s Report indicates that, inefficiencies in revenue collection by the MMDAs alone resulted in losses of over GHS2 billion.

It is also estimated that about 10 -15 per cent of Government’s collections are lost through theft, fraud and other schemes.

Indeed, government observed that with about 254 MMDAs and some 127 public organizations operating more than 2,000 physical points of services and revenue collection through mostly manual processes, it is not surprising that revenue collection is facing such challenges.

It is therefore government’s considered view that modern technologies presents a simple, proven solution to address the identified inefficiencies, block the leakages and significantly grow revenues, and the three local fintechs have proven efficient in providing such solutions.

Revenue boost

With the implementation of the Ghana.GOV platform, therefore, government expects to see a significant boost in revenue collection as a result of the impact of electronic payment on the systemic collection losses that are prevalent today.

Government estimates that digitizing collections via the Ghana.GOV platform will enable the it improve revenue by an some GHS3billion annually.

These expectations are rooted in scientific studies results, which have confirmed that providing simple to use electronic payments increases government collection by two times in some cases as people embrace the convenience that digital platforms offer.

Indeed, government also expects a a further positive boost in the revenue gains as the platform will help to expand the tax-net to include the informal sector tax payments, while offering the possibility for additional revenue from premium expedited services.

Ghana.GOV was originally scheduled for launch in June last year, but it has been postponed to later this year.

Source: techgh24

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Ghana’s indigenous eCommerce & SMS messaging company, Hubtel.com has entered into a partnership with Visa, to expand access to seamless payments on its eCommerce platform.

This partnership with Visa provides consumers with access to more merchant services on Hubtel’s eCommerce platform. It also allows Hubtel to explore further innovative payment services such as “tap to phone,” amongst others, to reduce the dependency on cash, especially among small businesses.

The onset of the pandemic saw more Ghanaians turn to eCommerce as well as safe and secure marketplaces like Hubtel.com. This upsurge subsequently led to an increase in the usage of digital payments.

In partnering with Visa, Hubtel’s merchants will be able to access payments made by customers in real-time avoiding delays sometimes experienced in the settlement process. In addition, consumers can count on Visa’s trusted security tools and solutions to make their transactions secure.

Country Manager for Visa Ghana, Adoma Peprah commenting on the partnership said, “Working with Hubtel is part of our overall strategy to eliminate barriers to global commerce for merchants and consumers. Through this partnership, we aim to help them navigate the exciting opportunities in payments, develop game-changing products that address real consumer challenges, and enhance their speed to market.

We believe that partnerships are key to strengthening Ghana’s innovation pipeline, drive emerging technologies and, over the long-term, safeguard the sustainable growth of the payment’s ecosystem,” Adoma added.

Since 2005, Hubtel has delivered billions of business-critical SMS messages and pioneered mobile banking and online payments in Ghana.

Hubtel has positioned itself to dominate in eCommerce just as it has done with its transformational work in fintech and bulk messaging, and the company has continued to innovate for retailers and their customers; through seamless integration of shopping experiences in-store, online and on mobile.

Hailing the partnership with Visa, Alex Bram, CEO Hubtel noted that: “Payments are the core of our business which is why we have collaborated with Visa to continue delivering convenient, secure and seamless payment capabilities to our customers who have embraced eCommerce in the wake of the pandemic.

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An upcoming update will help keep your messaging contacts refreshed and up to date…

March 18, 2021 | 1 minute read
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An upcoming update will help keep your messaging contacts refreshed and up to date…

A recent review of all contact groups saved on Hubtel accounts revealed that 84.33% of mobile numbers within groups have not received an SMS in the past 36 months.

SMS messages to contact groups that are up to date drastically improves the efficiency of your message delivery. In view of this, the latest update coming this end of March 2021, has been designed to put you in better control of your SMS messaging contacts on Hubtel.

Save your existing contacts

We strongly advise that you download your contact groups from your Hubtel account to your computer. Once there, please review and update the contacts with the latest details to support efficient delivery the next time you need to send a bulk SMS message.

Please note that contact groups that have not been updated since January 1st, 2021, will no longer be available after 20th March, 2021.

45 Days Expiry Tags

The latest update will also affix expiry tags of up to 45 days to your contact groups to help you review, resend or update them with the latest active mobile numbers only.

Please contact your account manager or email [email protected].

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Save Time Making Bulk Payments to Suppliers

February 26, 2021 | 1 minute read
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February 2021 Product Update

Save Time Making Bulk Payments to Suppliers

See what’s new in this update

Faster Payments, Happier Merchants.

Pay hundreds of suppliers at a go, to any mobile money wallet or bank account. Set up bulk payments for your vendors, workers, contractors, or commission payments.

How?

Simply download and update the sample excel file provided, with details of suppliers you want to pay.

– Upload your updated excel sheet for data validation.
– Select your preferred debit account and confirm funds transfer.
– Approve or reject requests as you deem fit.

“A more detailed overview of your daily sales performance”

More on your sales patterns

Additional information meaningful to your business has been added to your daily sales report, to help you monitor sales trends and patterns.

Sales summary of multiple branches are also sent individually.

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Patience Akyianu Joins Hubtel As Non-Executive Director

February 10, 2021 | 2 minutes read
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ACCRA, GHANA – February 10, 2021 – Award-winning banking, finance, and insurance executive Patience Akyianu has joined Hubtel as a Non-Executive Director.

Hubtel is one of Africa’s fast-evolving fintech-shopitality platforms and the largest messaging service provider with operations in Ghana and Kenya. The company has been expanding in innovative ways focused on helping retailers sell and deliver to nearby communities.

In August 2020, Hubtel was given regulatory approval by the Bank of Ghana to operate as a licensed Enhanced Payment Services Provider. This also followed the company’s international certification for PCI-DSS and ISO 27001 bank card information security and general management standards.

The inclusion of Patience Akyianu to the leadership of the company brings her an impressive wealth of expertise as a solid executive with over 26 years of experience in Finance, Banking, and Insurance.

Patience is currently the Group CEO of Hollard Ghana Holdings, a subsidiary of Hollard International – South Africa, and a Director on both boards of the company’s subsidiaries, Hollard Insurance Ghana, and Hollard Life Assurance Ghana.

She was also the first Ghanaian woman to become the Managing Director of Barclays Bank in Ghana (now ABSA Bank).

In a chat from his base in London, the Chairman of Hubtel, Hans Nilsson, said that “….we are very very excited to have a Director of that kind of caliber on our board. A company with the type of ambition that Hubtel is pursuing needs the experience and advice of people who have done it at the highest levels. And that’s exactly what we know we will get with someone like Patience.”

Under her visionary leadership, the Hollard brand has now gained prominence and visibility in Ghana and has introduced some innovative products, including Ghana’s first virtual insurer, a Chatbot nicknamed Araba Hollard.

Her tremendous leadership skills and execution capabilities have been recognized with prestigious awards and accolades including Marketing Woman of the Year 2019, Outstanding Group CEO of the Year 2019, Woman of Excellence 2019, and Best Woman CEO of the Year 2018.

Patience is a certified professional accountant and a member of the Institute of Chartered Accountants, Ghana. She is also on the board of Ecobank Ghana Limited, and a founding member of both the Executive Women Network and the International Women’s Forum, Ghana.

She is married to Lawyer Kwame Akyianu and has two children, Awurama Ampima Akyianu and Nana Banyin Kojo Akyianu.

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A Better Card Reader For Payment Convenience

January 21, 2021 | 1 minute read
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A Better Card Reader For Payment Convenience

Provide your customers the payment experience they expect with the new Hubtel POS contactless card reader. 

This presents significant advantages to both your business and customers.

  • Faster processing
    Transactions are three times faster than your current card reader, ensuring speed and ease of transactions.

  • Lower and flexible pricing
    Flat processing fees from 50 pesewas to as low as 1 pesewa for transactions below GHS 100.
    Transactions above GHS 100 are charged from 1% to as low as 0.55% of the transaction amount.

  • Process contactless cards
    Customers with contactless cards can simply tap the card reader to pay for their items.

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Connect With Your Customers This Holiday Season

November 30, 2020 | 3 minutes read
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Each year’s holiday season is always a wake-up call for many merchants. To prepare for the rush, new tools are purchased, new staff members are hired and new processes are put into place. It has always been an awesome time for growth and an even better time to establish your brand.

But 2020 has been different. This year has been unlike any other, and perhaps one of the most oxymoronic periods with buying habits shifting and online sales rising. eCommerce has become more important now than ever before. As the holiday season fast approaches, many are wondering what it will look like….

So, how can you properly prepare for the holiday shopping season with eCommerce right at the center? Our eCommerce Holiday Checklist is a great place to start.

To capitalize on the holiday rush this year, while preparing your business for a more optimized customer experience next year, Hubtel has provided the dynamic tools you need to meet your customers wherever they are with whatever they need, however they want.

Breach Online and Offline
This year is all about organized and safe shopping. Engage your customers from multiple fronts as more customers are turning to online shopping to avoid all the challenges with shopping in-store. Customers are more and more involved with their mobile devices. Take your business to your customers. Delight and entertain them with seamless shopping experiences and be sure to reach them right on their smartphones with Hubtel.

Payment Convenience is a MUST…


Offer your customers payment flexibility and convenience. Remember, customers are usually pressed for time during the holiday season and need to complete their purchases ASAP. Secure your customers with multiple payment options from any mobile money network or bank card on Hubtel.

Speed can break or make sales
Fast same-day delivery is key to winning the holiday spend. Last-minute shoppers, impatient buyers, and busy people all want their products delivered quickly. By offering fast same-day delivery for your customers, you appeal to a wider range of shoppers rather than just the organized early birds! It prevents shoppers from missing out by ensuring items arrive on time to start their wrapping…

Be appealing
Personalize your customers’ experiences with recommendations and purchase guides on Hubtel. Customers are loyal to brands that make shopping easy, especially during the holidays. Gain insights into customers’ preferences, inspire and encourage them to make a purchase with holiday offers and season’s favorites.

Include your customers in your holiday celebrations this year.

Be uplifting and help customers get through a rather tough year by providing added convenience and peace of mind.

2020 has proven to all of us that the future is now, and there is no waiting!



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Earn Attractive Commissions Selling Services on Hubtel

Your storefront can earn extra income from selling airtime, internet data, utilities, pay TV, lottery, betting, insurance and many other services
directly from your Hubtel POS.

These everyday services add value to your storefront and provides a competitive advantage for your business to add another layer of delight
to your products and services to customers.

For each service you sell, you receive an instant commission directly from the provider of the service.

Experience the difference…

– There are no fees to activate all commission services – it’s FREE

– Earn attractive commissions

– On demand, fast-moving services

– Few taps to sell each service directly from your Hubtel POS

Processing your commissions….

Commission rates vary based on the commission percentage of the service and are either calculated as inclusive or exclusive of the cost of the service to the
customer. Commissions are settled instantly on each sale.

The more services you sell, the more commission you can earn.

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A new lifestyle hybrid! Where customers feel a sense of community & loyalty

See what’s new in this update

Your Business Account: Fresh New Look, Simpler Navigation

Your back-office is now more secure

Redesigned to be quicker and simpler to carry out daily tasks, with a new login page and a second layer of login security.

A few things to note:

– You can either login using Google or Microsoft account details.

– Only details of your business and associated business are available on the new portal.

– Hubtel.com login alternative will no longer be available.

Easy payroll for modern employers

Pay your salaried employees or suppliers in just a few clicks. Payments can be sent to any Hubtel wallet, mobile money wallet or bank accounts.

How?

– Update your employees or suppliers’ details with a valid remittance account detail(s) via “Manage”.

– Go to “Money” and then “Pay” to choose to pay Employees or Suppliers.

– Follow the steps to process payments.

– If you are the Business Owner, go to “Approvals” to follow steps to approve and complete the payments.

It’s no longer enough to have a website just for customers to see what you sell; offer an online storefront to delight your customers with quick payment and faster delivery”

New customized portal

You can find and buy anything from stores nearby, with an enhanced search engine.

Explore – more items to love!

A more personalized experience page to see and buy items that are more relevant to you.

Flow with the Trend…

A new trending page to find what’s new with your favorite stores and providers. See updates on items that are back in stock, new items and special offers from stores and providers near you.

A refreshed view of Services

Access everyday services from your favorite providers (from airtime, internet bundle, to utility and entertainment) and pay with fewer clicks.

Shoppers’ delights!

Buy more items from multiple stores with multiple fulfillment options in a single payment transaction…

All wallets available

Add items to cart and pay with your preferred wallets in fewer clicks.

A better view of your Account

Manage your wallets, delivery addresses, repeat payments and inbox from a single easy to access attachment.

SMS Messaging on Hubtel is now faster, quicker and more convenient for both business and customer accounts

No SMS credits or bundles

Pay for your messages directly from your Hubtel wallet at lower than market rates. All you need to do is to top up your Hubtel wallet and send messages. No need to bundle or buy SMS credits anymore.

No Contacts/Groups

No need to create groups or store contacts again. Just send your messages and your report and associated contacts will be available to resend within 45 days.

Preview your message

Get a preview of your message and confirm content format before sending to your customers, friends and loved ones.

Easy API integration and management

Setup your API without any wait for approval. Your key will be available as soon as you create them. Top up your API account, link to your Sender IDs and you are good to go!

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Tell stories with images, Your cash flow on the go, & More….

See what’s new in this update

Your cash flow on the go

Keep an eye on your daily transactions and track live sales activities of your business(es) from your mobile phone, even when you’re out and about.

Download Hubtel App

Add items with variations on Hubtel POS App

Details of items that come in different sizes, colors or weight can now be added easily from the Hubtel POS app on Android and iOS devices.

Images tell a story

Make stories about your items come alive with multiple images. Add a maximum of 10 images to items added to your inventory from the POS app.

Pay on time, every time!

Directly deposit wages or payments for your employees or suppliers through an electronic funds transfer using Hubtel’s pay employees/suppliers feature.

How?

Simply add your employee or supplier’s remittance information to their details.

– Select which employee or supplier you wish to pay.

– Send your selected list for Approval.

– Approve or reject requests as you deem fit.

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FAQs – SMS API Management

September 20, 2020 | 4 minutes read
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FAQs – SMS API Management

Question 1. I have enough money in my Hubtel wallet but my Programmable SMS or API is not working, messages are not delivering.

a) First ensure your SMS API account has been funded.

How to fund your SMS API account:
i. Login to your Hubtel account and go to Messaging.   
ii. Go to Manage and click on Programmable SMS to access the API Keys.  
iii. Select Details on an API Key and click Add Funds
iv. Add the amount to top up and your SMS API account will be funded successfully. 

b) Check and ensure your existing API Key has the correct corresponding ClientID and Client Secret

Steps to Verify / Confirm an Existing API Key  
i. Login to your Hubtel account and go to Messaging.   
ii. Go to Manage and click on Programmable SMS to access the API Keys.  
iii. Select the API Key and click on Client ID for the Client ID and Client Secret. 

Question 2. I have changed the API endpoint to the new one and have funded the account but my messages are still not going out.

You need to fund your SMS API account after topping up your Hubtel wallet.

How to fund your SMS API account: 
i. Login to your Hubtel accountand go to Messaging.   
ii. Go to Manage and click on Programmable SMS to access the API Keys.  
iii. Select Details on an API Key and click Add Funds 
iv. Add the amount to top and your SMS API account will be funded successfully. 

Question 3. Where do I find my API Keys?

How to access/view your SMS API account: 
i. Login to your Hubtel account and go to Messaging.   
ii. Go to Manage and click on Programmable SMS to access the API Keys.  
iii. Select Details on any API Key to view account details.

Question 4. How do I top up our SMS API account?

How to fund your SMS API account: 
i. Login to your Hubtel account and go to Messaging.   
ii. Go to Manage and click on Programmable SMS to access the API Keys.  
iii. Select Details on an API Key and click Add Funds 
iv. Add the amount to top and your SMS API account will be funded successfully.

Question 5. Where do I find my reports?

How to view / download your messaging reports: 
i. Login to your Hubtel account and go to Messaging.   
ii. Go to Manage and click on Downloadable Reports to view or download all report requests.

Question 6. How do I generate new API Keys?

How to generate an API key 
i. Login to your Hubtel account and go to Messaging.  
ii. Go to Manage and click on Programmable SMS.  
iii. Click on Create API Key to generate new API Keys and top up your account.

Question 7. Do I have to make any other necessary changes…change any parameters? 

No, only the base URL changes from  
https://api.hubtel.com/v1/messages/send? or https://api.smsgh.com/v3/messages/send 
to https://smsc.hubtel.com/v1/messages/send 
All other details remain the same. 

Question 8. Where exactly do I make the changes, as in the endpoint, from? 

Simply change your base URL from https://api.hubtel.com/v1/messages/send? or https://api.smsgh.com/v3/messages/send 
to https://smsc.hubtel.com/v1/messages/send 
All other details remain the same.

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